SEO Friendly URL
SEO Friendly URL:- URL structure also plays a vital role in the improvement of website ranking spider of the search engine will not crawl if your website URL is not SEO friendly.
What is URL:- From an SEO point of view, website URL structure should be:-
- Meaningful:- URL name should contain meaningful keywords.
- Short: – URL must contain 2-3 important keywords and it should not more than 5 words.
- Canonical URL:- Redirect canonical page to particular page. Canonization is the process of picking the best URL when there are several choices, and it usually refers to the home page. E.g
www.epsinfotech.in/seo-training.aspx www.epsinfotech.in/seo-training-syllabus.aspx www.epsinfotech.in/seo-training-carrier.aspx www.epsinfotech.in/seo-training-prospactus.aspx <link rel="canonical" href="www.epsinfotech.in/seo-training.aspx">
Example of Ugly URL:-
www.example.com/?p=256 www.example.com/ Seo_service_page www.example.com/page5.html www.example.com/3-3-2014/page1 www.example.com/topicname
Example of perfect URL structure:-
www.epsinfotech.in/Seo-services-Jalandhar.aspx
In above example, epsinfotech.in is the domain name. SEO SERVICES JALANDHAR is important keywords that we have placed in URL. Special Note:- Google recommends using hyphens (-) instead of underscore (_) in URL. Since phrase like www.epsinfotech.in/SEO_Services_Punjab.aspx .In this case, Google will treat our keyword like “SEOSERVICEPUNJAB” instead of “SEO SERVICE PUNJAB”. If we use URL structure like
www.epsinfotech.in/SEO-SERVICES-PUNJAB.aspx
Then Google will treat keywords properly like “SEO services Punjab” Importance of H1, H2, H3…:- H tags are also very important in SEO Process there are 6 H tags.
H1, H2, H3, H4, H5, H 6
How to use H tags:-
<H1> EPSinfotech.in </H1> <H2> Best SEO services in Punjab </H2>
Similarly, place important keywords in H tags, but avoid excessive use of H tags in since web page. Prefer only one H1 Tag per page. The Importance of Bold, Italic, underline Tags:- Bold. Italic and Underline also help to improve search results. Use important keywords in bold Italic and underline Tags What are Bold, Italic Underline Tags:-
</B>Bold Tag<\B> <U>Under Line</U> <I>Italic Tag</I> Example <B>SEO SERVICES</B> or <STRONG>SEO SERVICES</STRONG> Example: SEO SERVICES <\B> Or <STRONG> SEO SERVICES <\STRONG>
<A> href Attribute
You should place important keyword in <a> Tag
Example
<a href="http://epsinfotech.in/">SEO SERVICES</a>